E-commerce payment solutions Essay Paper

Business Manager 0668

Transactions Process

Tools for customers

E-commerce payment solutions

Search Engine Optimization

Strategies for improvement

Affiliate Programs

Website advertisement

Search Engine Optimization and webpage rankings

Global business diversity

Business climate




Customer Relationship Management

Website integration of tools

Discuss how you will facilitate customer payment using e-commerce solutions (e.g., how the transaction will take place, including the tools customers will use).

The customer transactions and payments are one of the important elements of e-commerce strategy. The businesses are required to offer a secure and trust worthy system for their client to manage the financial transactions. There are different transactions handling methods used by the e-commerce-based organizations. These payment methods should be aligned with the overall business transaction handling process as well as appropriate selection of tools and e-payment solutions.

Transactions Process:

The transactions of products produced under the label of Sunny Day salon are mainly related to hair care and the business seeks to open new avenues for sales. The existing customerslikely to purchase products that are categorized as consumables and as a result the business can target national and international markets. The consumableproducts will also be added to the existing product range and enabling it to become a diverse product range. The typical transaction perceived for the business expansion model is as following.

The customers are likely to create an online account prior to purchase of products. They can surf for products on the e-commerce website using a guest account however prior to start shopping they need to create an account by providing their credit card details. The later process will allow them to select the products and place an order with their preferred mode and time of delivery. The customers are also likely to receive a conformation after charging their credit card for payment. The payment and ordering process will beaccomplished through a secure online server. Upon placement of order the customers will receive an electronically generated receipt confirming the deliver date and time.

Tools for customers:

There are various online tools that can be used to facilitate an order processing system. Most of the businesses that are related in the market incorporate an e-shopping cart system within their website that handles their product sales. The e-shopping cart system allows the business to offer products, promote special offers, and target the audience with specific products. They also have the capability to highlight the best-selling and packaged products. The packaged products are highlighted through suggesting the products sold in a couple to similar products.

The e-shopping carts solutions are easily available through online stores and resources for developers. It is also likely to acquire shopping cart coding from free websites including the freeware providers. The e-shopping solutions also offer a number of benefits including the data analysis capability to identify the customer locations and other demographic elements that can be analyzed for improvement in services and marketing strategies. The e-commerce websites also acquire secure service providers locations for establishment of their order processing and payment collection processes. There are also other smartphone applications that enable the businesses to manage their business transactionsincluding the App Square register. It is also a cost efficient mechanism to handle the accounting and payment collection for small to medium sized businesses (Ojeda-Zapata, 2011).

E-commerce payment solutions:

The ecommerce payment solutions are available for businesses to handle their payment and order processing requirements. The e-commerce solutions that are pre-fabricated require a great degree of relevance and standardization for the relevant business. The e-commerce solutions are also implemented in accordance with the business processes involved for a particular entity. The Sunny Day Salon requires a standard e-commerce cart to handle its order processing and payment collection functions.

The e-commerce payment solutions provided by various online service providers require a certain degree of commission on the payment processing therefore the services provided are secure and loss of payment option in minimal for professionally developed e-commerce payment mechanism. The organizations need to respond towards their applicable data protection and privacy laws since cybercrime involved in financial embezzlement is also a relevant risk thatshould be considered prior to adoption of a solution. The e-commerce payment solutions are required to maintain a high degree of customer data confidentiality and integrity elements in order to sustain a threat of finial mishandling.

Task 2:

Develop three to five search engine optimization strategies to improve the fundability of your business on the Internet.

Search Engine Optimization:

Search engine optimization is used an s tool buy e-commerce and dynamic website developers to increase the visibility of the website in cyberspace. The importance of search engine optimization cannot be undermined and it also requires various strategies and use of products that can enhance a business visibility on the internet. The search engine optimization can be achieved through undertaking relevant process. The businesses need to identify key words that describe their business products and services. It also requires identifying he possible key words that can be used by the clients to search defined products. The Sunny Day Salon requires establishing a list of key words relevant for its business in various target markets. Later these key words are used as Meta tags for increasing the search results of the business cyber address (Kim, Tao, Shin, & Kim, 2010).

The search engine optimization is also offered by various IT related product developers that offer products to increase vertical and horizontal search engine optimization strategies. These products can be bought in order to further enhance the chances of businesses to increase its visibility on the website. The wider availability of the products to increase search engine optimization is also achieved through adding scripts to the website coding using different technology solutions. The major search engines also offer products that enable a business to optimize its visibility and increase ranking using various algorithms developed to facilitate the requirements.The Sunny Day Salon should not opt to incorporate all available options. It is always wise for the business to develop a strategy and adopt it for a period to time to assess its results as online search engine optimization can be achieved using a simple to most complex strategy depending on the business and its relevant strategy for higher results.

Strategies for improvement:

The strategy for improvement in search engine raking, search engine optimization, and conversion rate from visitors to consumers for a web-based e-commerce business are moistrelevant factors that should be addressed in order to achieve higher results the strategies are developed to increase the chances for a business to highlight its cyberspace presence. The businesses are also likely to receive a consistent flow of customers in case the selected strategy is effective for increasing its cyber viability.Following strategies are suggested for Sunny Day Salon for improvement in the web sales (Kent, 2012).

Affiliate Programs:

The business should identify potential suppliers and related businesses to offer or accept a program for placement of website banners and advertisements. The business agrees on a mutually beneficial program that offers them a place for placement of an advertisement on the website. The program can also offer a certain commission percentage for sales generated through the click of an advertisement placed noteaffiliateProgram Company’s website (Kent, 2012).

Website advertisement:

There is pay per click options that pay a minimal amount of money for placement of the advertisement on the websites. The users that click the business advert placed on the website earn money for the owner of the website. The website advertisement strategy is effective while a promotional package or deal is offered. It enables the company to create an effective financial strategy and generate sales during high seasons (Kent, 2012).

Search Engine Optimization and webpage rankings:

The programs for increasing website ranking are also offered by the search engines. They provide a coding for increasing visibility for the webpages. The web pages are also ranked in relevance with the search selection criterion. The businesses offering services for increasing webpage rankings and search engine optimization also provide data for improvement and targeting the visibility (kent, 2012).

Task 3:

Discuss how to make the website accessible to a diverse customer base, making it internationally friendly. Consider the business climate, language, culture, and infrastructure requirements. Include at least three considerations in the discussion.

The diversity in customer base is achieved through a consistent policy and potential of products and services provided through websites. The global businesses require certain degree of diversity within the policy and infrastructure of their products and business mission. It is also likely that the business develops products that are appearing for various target markets and demographics. The elementsthat are relevant for considerations while spreading a business reach should be edified and addressed in detail prior to operations.

Global business diversity:

The business diversity is dependent on its capacity to reach target markets as well as the products that can cater the need of diverse markets. It is also likely that the businesses similar to Sunny Day Salon require a profound product that caters the need of the market. The initial target market of United Sates requires a comprehensive marketing approach to inform about the salient product features. Similarly the local market can also create an impact on global presence of the business. The global players already in the industry segment require an approach that is implementable throughout the business elements and e-commerce components. The business also needs to establish a strong brand presence and recognition that is in line with the global requirements (Peng, 2012).

Business climate:

The business climate is comprised of the internal and externalelements of globaleconomy. The economic analysis including political, economic, social, technological, legal, and environmental factors is required to address the issues in detail. The global economies have similar issues however the localized cultural and external environmental factors also influence a business capability to cater the markets (Peng, 2012). The business climate for global market is also influenced by the market and competitive forces present in the relevant industry. The business entities similar to Sunny Day Salon can be categorized as small to medium sized enterprises therefore it is required for them to identify the elements present in the global market that cause resistance for the organizations. The identification and analysis can lead to a Language:

Languages spoken in many countries require the products that are manufactured for global market to have a translation usage instructions and ingredients. The translations for native language are not only legal requirements but it also allows the users to better understand the product composition. Similarly the websites that target global market places also incorporate coding or translations of their advertising material in native languages (Global, 2012). The advantage gained through offering localized marketing material can be understood in relation to the adaptability of the products for local cultures. The cultures and countries are different in responding towards products that are offered as local and related marketing material is also translated for targeting the local community.


The Sunny Day Salon products can also observe a different response based on the cultures. The demographic elements of a product that is used as a luxury e.g. hair care or skin care requires a specific target in order to appeal its customers. The hair colors for example could differ in terms of its shade for a particular culture while other might not appraise the applicability of the products as differing on tone or color of the product. The cultural differences can also be observed in response to the marketing materials and e-commerce web elements. Some of the cultures are particularly possessive about privacy information and does not trust a foreign website for shopping (Kim, Tao, Shin, & Kim, 2010). Therefore the design and appearance of the website should incorporate elements that are helpful in neutralizing such negative behaviors of users.


The infrastructure of e-commerce is related to the website design, usage of secure servers, and availability of technology. The organizations that require a diverse customer appeal should also undertake analysis of the target market and assess the level of technology available in the market. The business is also likely to tailor its website design usage of images according to the basic requirements of the target clients. It is likely that certain high technology resolutions could not be viewed appropriately in the target market. The speed of internet and technology infrastructure is highly considerable while developing solutions for global target markets.

Task 4:

Discuss how you will implement customer relationship management software on the website.

There are various software aided solutions that enable a business to keep a closer contact with its clients and as a result appear as local. The technology advancement has also changed the customer services standards as well as the tools that are used to keep a closer contact with the customers. The customer relations management is an added technique that requires a technology solution as well as a business strategy to maintain effective communications with its customers.

Customer Relationship Management:

The customer relationship management is a concept introduced in the late 1990s when the companies realized that the customer service is not only about the timely delivery of quality products. It also requires taking care of the customer’s needs through developing a closer contact on regular basis. The large organizations incorporate certain procedures for their marketing and sales staff to cater target markets through efficient maintenance of contact. The small to medium sized business also need to stay competitive in this regard to handle their clients more effectively.

Customer relations management has a commercial perspective and according to Buttle (2012) the applicability of the CRM as a solution for banks, automobile manufacturers, high-tech companies, and consumer goods manufacturers. The last category is applicable for the Sunny Day Salon. The dealings of the sector with retail business it enables the business to establish a close contact with the retailers. The costs to serve and consumer profitability is highlighted by the software used for CRM. The research further asserts that the IT enabled services e.g. e-commerce solutions are also likely to take advantage of the CRM offerings. The cost efficacy element of the marketing campaigns that are based on CRM is also an added advantage for the business.

There are various tools and vendors of the CRM services. They are also denounced as CRM vendors offering a range of offline to online solutions. The businesses should also consult their IT and management experts prior to taking a decision about the CRM tools that are helpful in achieving the goals. The CRM selection and implementations is a trivial task and it requires management and IT expertise to achieve higher results. The ideas that incorporate the CRM practices regard customers as partners and extend the benefits of products and services to customers.

Website integration of tools:

The CRM solutions are mainly effective in system integrations and creating a viable platform for the business to unify its customer service efforts in a composed direction. The vendors of CRM are not only technology service providers but they also provide trainings for operating and utilizing the capabilities of CRM software for capacity building and provision of services using technology. The customer service aspect of the software is developed on the basis of a proactive approach and it also has a backend handling that enables the management to feed data for later intimidation.

Similarly the web-based tools for CRM and solutions that can be integrated through websites are provided by salesforce.com, Entellium, RightNow and NetSuit. The vendors of CRM systems also provide their services through application service providers and companies offering hosting for the websites. It is recommended that Sunny Day Salon requests the e-commerce website hosting company to offer solutions for CRM software and selects the best possible solution on the basis of cost for the solutions as well as the applicability for achievement of business objectives (Buttle, 2012).


Buttle, F. (2012). Customer relationship management.USA: Routledge.

Kent, P. (2012). Search engine optimization for dummies. USA: John Wiley & Sons Inc.

Kim, C., Tao, W., Shin, N., & Kim, K.S. (2010). An empirical study of customers’ perceptions of security and trust in e-payment systems. Electronic Commerce Research and Applications, 9(1), 84-95.

Ojeda-Zapata, J. (2011). iPad Means Business: How Apple’s Tablet Computer is Changing the Work World. USA: Happy About.

Peng, M.W. (2012). Global business.USA: Cengage Learning.

Get Professional Assignment Help Cheaply

Buy Custom Essay

Are you busy and do not have time to handle your assignment? Are you scared that your paper will not make the grade? Do you have responsibilities that may hinder you from turning in your assignment on time? Are you tired and can barely handle your assignment? Are your grades inconsistent?

Whichever your reason is, it is valid! You can get professional academic help from our service at affordable rates. We have a team of professional academic writers who can handle all your assignments.

Why Choose Our Academic Writing Service?

  • Plagiarism free papers
  • Timely delivery
  • Any deadline
  • Skilled, Experienced Native English Writers
  • Subject-relevant academic writer
  • Adherence to paper instructions
  • Ability to tackle bulk assignments
  • Reasonable prices
  • 24/7 Customer Support
  • Get superb grades consistently

Online Academic Help With Different Subjects


Students barely have time to read. We got you! Have your literature essay or book review written without having the hassle of reading the book. You can get your literature paper custom-written for you by our literature specialists.


Do you struggle with finance? No need to torture yourself if finance is not your cup of tea. You can order your finance paper from our academic writing service and get 100% original work from competent finance experts.

Computer science

Computer science is a tough subject. Fortunately, our computer science experts are up to the match. No need to stress and have sleepless nights. Our academic writers will tackle all your computer science assignments and deliver them on time. Let us handle all your python, java, ruby, JavaScript, php , C+ assignments!


While psychology may be an interesting subject, you may lack sufficient time to handle your assignments. Don’t despair; by using our academic writing service, you can be assured of perfect grades. Moreover, your grades will be consistent.


Engineering is quite a demanding subject. Students face a lot of pressure and barely have enough time to do what they love to do. Our academic writing service got you covered! Our engineering specialists follow the paper instructions and ensure timely delivery of the paper.


In the nursing course, you may have difficulties with literature reviews, annotated bibliographies, critical essays, and other assignments. Our nursing assignment writers will offer you professional nursing paper help at low prices.


Truth be told, sociology papers can be quite exhausting. Our academic writing service relieves you of fatigue, pressure, and stress. You can relax and have peace of mind as our academic writers handle your sociology assignment.


We take pride in having some of the best business writers in the industry. Our business writers have a lot of experience in the field. They are reliable, and you can be assured of a high-grade paper. They are able to handle business papers of any subject, length, deadline, and difficulty!


We boast of having some of the most experienced statistics experts in the industry. Our statistics experts have diverse skills, expertise, and knowledge to handle any kind of assignment. They have access to all kinds of software to get your assignment done.


Writing a law essay may prove to be an insurmountable obstacle, especially when you need to know the peculiarities of the legislative framework. Take advantage of our top-notch law specialists and get superb grades and 100% satisfaction.

What discipline/subjects do you deal in?

We have highlighted some of the most popular subjects we handle above. Those are just a tip of the iceberg. We deal in all academic disciplines since our writers are as diverse. They have been drawn from across all disciplines, and orders are assigned to those writers believed to be the best in the field. In a nutshell, there is no task we cannot handle; all you need to do is place your order with us. As long as your instructions are clear, just trust we shall deliver irrespective of the discipline.

Are your writers competent enough to handle my paper?

Our essay writers are graduates with bachelor's, masters, Ph.D., and doctorate degrees in various subjects. The minimum requirement to be an essay writer with our essay writing service is to have a college degree. All our academic writers have a minimum of two years of academic writing. We have a stringent recruitment process to ensure that we get only the most competent essay writers in the industry. We also ensure that the writers are handsomely compensated for their value. The majority of our writers are native English speakers. As such, the fluency of language and grammar is impeccable.

What if I don’t like the paper?

There is a very low likelihood that you won’t like the paper.

Reasons being:

  • When assigning your order, we match the paper’s discipline with the writer’s field/specialization. Since all our writers are graduates, we match the paper’s subject with the field the writer studied. For instance, if it’s a nursing paper, only a nursing graduate and writer will handle it. Furthermore, all our writers have academic writing experience and top-notch research skills.
  • We have a quality assurance that reviews the paper before it gets to you. As such, we ensure that you get a paper that meets the required standard and will most definitely make the grade.

In the event that you don’t like your paper:

  • The writer will revise the paper up to your pleasing. You have unlimited revisions. You simply need to highlight what specifically you don’t like about the paper, and the writer will make the amendments. The paper will be revised until you are satisfied. Revisions are free of charge
  • We will have a different writer write the paper from scratch.
  • Last resort, if the above does not work, we will refund your money.

Will the professor find out I didn’t write the paper myself?

Not at all. All papers are written from scratch. There is no way your tutor or instructor will realize that you did not write the paper yourself. In fact, we recommend using our assignment help services for consistent results.

What if the paper is plagiarized?

We check all papers for plagiarism before we submit them. We use powerful plagiarism checking software such as SafeAssign, LopesWrite, and Turnitin. We also upload the plagiarism report so that you can review it. We understand that plagiarism is academic suicide. We would not take the risk of submitting plagiarized work and jeopardize your academic journey. Furthermore, we do not sell or use prewritten papers, and each paper is written from scratch.

When will I get my paper?

You determine when you get the paper by setting the deadline when placing the order. All papers are delivered within the deadline. We are well aware that we operate in a time-sensitive industry. As such, we have laid out strategies to ensure that the client receives the paper on time and they never miss the deadline. We understand that papers that are submitted late have some points deducted. We do not want you to miss any points due to late submission. We work on beating deadlines by huge margins in order to ensure that you have ample time to review the paper before you submit it.

Will anyone find out that I used your services?

We have a privacy and confidentiality policy that guides our work. We NEVER share any customer information with third parties. Noone will ever know that you used our assignment help services. It’s only between you and us. We are bound by our policies to protect the customer’s identity and information. All your information, such as your names, phone number, email, order information, and so on, are protected. We have robust security systems that ensure that your data is protected. Hacking our systems is close to impossible, and it has never happened.

How our Assignment  Help Service Works

1.      Place an order

You fill all the paper instructions in the order form. Make sure you include all the helpful materials so that our academic writers can deliver the perfect paper. It will also help to eliminate unnecessary revisions.

2.      Pay for the order

Proceed to pay for the paper so that it can be assigned to one of our expert academic writers. The paper subject is matched with the writer’s area of specialization.

3.      Track the progress

You communicate with the writer and know about the progress of the paper. The client can ask the writer for drafts of the paper. The client can upload extra material and include additional instructions from the lecturer. Receive a paper.

4.      Download the paper

The paper is sent to your email and uploaded to your personal account. You also get a plagiarism report attached to your paper.

smile and order essaysmile and order essay PLACE THIS ORDER OR A SIMILAR ORDER WITH US TODAY!!!

order custom essay paper

What Will You Get?

We provide professional writing services to help you score straight A’s by submitting custom written assignments that mirror your guidelines.

Premium Quality

Get result-oriented writing and never worry about grades anymore. We follow the highest quality standards to make sure that you get perfect assignments.

Experienced Writers

Our writers have experience in dealing with papers of every educational level. You can surely rely on the expertise of our qualified professionals.

On-Time Delivery

Your deadline is our threshold for success and we take it very seriously. We make sure you receive your papers before your predefined time.

24/7 Customer Support

Someone from our customer support team is always here to respond to your questions. So, hit us up if you have got any ambiguity or concern.

Complete Confidentiality

Sit back and relax while we help you out with writing your papers. We have an ultimate policy for keeping your personal and order-related details a secret.

Authentic Sources

We assure you that your document will be thoroughly checked for plagiarism and grammatical errors as we use highly authentic and licit sources.

Moneyback Guarantee

Still reluctant about placing an order? Our 100% Moneyback Guarantee backs you up on rare occasions where you aren’t satisfied with the writing.

Order Tracking

You don’t have to wait for an update for hours; you can track the progress of your order any time you want. We share the status after each step.


Areas of Expertise

Although you can leverage our expertise for any writing task, we have a knack for creating flawless papers for the following document types.

Areas of Expertise

Although you can leverage our expertise for any writing task, we have a knack for creating flawless papers for the following document types.


Trusted Partner of 9650+ Students for Writing

From brainstorming your paper's outline to perfecting its grammar, we perform every step carefully to make your paper worthy of A grade.

Preferred Writer

Hire your preferred writer anytime. Simply specify if you want your preferred expert to write your paper and we’ll make that happen.

Grammar Check Report

Get an elaborate and authentic grammar check report with your work to have the grammar goodness sealed in your document.

One Page Summary

You can purchase this feature if you want our writers to sum up your paper in the form of a concise and well-articulated summary.

Plagiarism Report

You don’t have to worry about plagiarism anymore. Get a plagiarism report to certify the uniqueness of your work.

Free Features $66FREE

  • Most Qualified Writer $10FREE
  • Plagiarism Scan Report $10FREE
  • Unlimited Revisions $08FREE
  • Paper Formatting $05FREE
  • Cover Page $05FREE
  • Referencing & Bibliography $10FREE
  • Dedicated User Area $08FREE
  • 24/7 Order Tracking $05FREE
  • Periodic Email Alerts $05FREE

Our Services

Join us for the best experience while seeking writing assistance in your college life. A good grade is all you need to boost up your academic excellence and we are all about it.

  • On-time Delivery
  • 24/7 Order Tracking
  • Access to Authentic Sources
Academic Writing

We create perfect papers according to the guidelines.

Professional Editing

We seamlessly edit out errors from your papers.

Thorough Proofreading

We thoroughly read your final draft to identify errors.


Delegate Your Challenging Writing Tasks to Experienced Professionals

Work with ultimate peace of mind because we ensure that your academic work is our responsibility and your grades are a top concern for us!

Check Out Our Sample Work

Dedication. Quality. Commitment. Punctuality

All samples
Article review
Thesis/Thesis chapter
Research paper
Article review
A Holistic Response to Crime Victimization
View this sample
Thesis/Thesis chapter
Post Covid-19 Economic Recovery
View this sample
Research paper
Final Case Analysis: Organizational Ethical Dilemmas
Undergrad. (yrs 3-4)
Business Studies
View this sample
Research paper
Communicable Disease
View this sample
Research paper
Mental health
View this sample

It May Not Be Much, but It’s Honest Work!

Here is what we have achieved so far. These numbers are evidence that we go the extra mile to make your college journey successful.


Happy Clients


Words Written This Week


Ongoing Orders


Customer Satisfaction Rate

Process as Fine as Brewed Coffee

We have the most intuitive and minimalistic process so that you can easily place an order. Just follow a few steps to unlock success.

See How We Helped 9000+ Students Achieve Success


We Analyze Your Problem and Offer Customized Writing

We understand your guidelines first before delivering any writing service. You can discuss your writing needs and we will have them evaluated by our dedicated team.

  • Clear elicitation of your requirements.
  • Customized writing as per your needs.

We Mirror Your Guidelines to Deliver Quality Services

We write your papers in a standardized way. We complete your work in such a way that it turns out to be a perfect description of your guidelines.

  • Proactive analysis of your writing.
  • Active communication to understand requirements.

We Handle Your Writing Tasks to Ensure Excellent Grades

We promise you excellent grades and academic excellence that you always longed for. Our writers stay in touch with you via email.

  • Thorough research and analysis for every order.
  • Deliverance of reliable writing service to improve your grades.
Place an Order Start Chat Now

error: Content is protected !!
Need assignment help? You can contact our live agent via WhatsApp using +1 718 717 2861

Feel free to ask questions, clarifications, or discounts available when placing an order.

Order your essay today and save 30% with the discount code UNRIVALED